Technology. Those who once felt overwhelmed by the fast-paced industry are now able to say they’ve been in a Zoom meeting, or attended a virtual baby shower, or shared their happiest hour with many of their closest friends and family without regard to physical location.

Who knew that one could add a talking cat filter during an online meeting?

Needless to say, we should all feel much more tech savvy than we did a couple of years ago.

In this vlogcast episode, we chat with Kate from one of our factories that offers NFC enabled branded merchandise and how the trending technology can be used to “bridge the gap between a physical product and a digital experience.”

 

So what exactly is NFC?

NFC (Near-Field Communication) is a form of wireless data transfer that allows a user to access information by simply tapping an NFC enabled device over a URL-linked chip. Pictures, video, audio files, geo location and many other options become instantly available through a link enabled on a product decorated with NFC chip embedded techniques.

Below we see the growth in NFC throughout 2018…

For more on NFC technology, check out the latest trends here.
Now, here is our chat with Kate…